We teach you how to speak effectively to live audiences and to the news media. Whether you are giving a presentation or holding a press conference during a crisis, we help you look your best, create memorable stories and sound bites and deliver winning messages.
Media Training for Senior Management
Are you looking for media training for senior management?
At Media Training Worldwide, we specialize in conducting media training workshops and crisis communications seminars for senior management. These days, a major job requirement for anyone in senior management is the ability to speak effectively to the news media. We help senior management learn how to speak to all types of media, including broadcast TV, major newspapers, radio broadcasts, podcasters and trade publications.
We specifically media train senior management to develop the following skills:
1. How to look comfortable, confident and relaxed on TV or in front of any video camera.
2. How to shape a focused and succinct media message.
3. How to answer questions in a media interview.
4. How to create and speak in sound bites.
Ultimately, we teach senior management to have a bottom-lined approach to media interviews: How to get the exact quote on the exact message you want in the story. Everything we do in our training is geared toward helping senior management achieve this goal.
While we have online training courses and live Skype training available, the most effective way to learn media skills is to go through extensive in-person media training featuring video-recorded mock interviews. In our day-long media training for senior management course, each manger gets on camera at least 10 times during the course of the day. This isn't always the most pleasant experience for managers, but it is the most effective way to built true skills and habits that result in great quotes in all future news media interviews.
If you would like to discuss the specific media training needs of your senior management, please call TJ Walker today at Media Training Worldwide at 212.764.4955.
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